Luis Balaguer

Co-Founder at Latin World Entertainment

Luis Balaguer

Luis Balaguer

Co-Founder at Latin World Entertainment

Biography

Luis Balaguer is the founder and CEO of Latin World Entertainment (LatinWE), the premier Hispanic talent management company in the United States that evolved into a leading entertainment platform which successfully produces content, and offers licensing, branding, public relations and marketing services to corporate America. LatinWE's brand extension division includes talent endorsement campaigns for P&G (Head & Shoulders, COVERGIRL, Ace, amongst others), Pepsi, Coca Cola, Ford, AT&T, Comcast, Maybelline, Garnier, Colgate, Burger King, and other top brands. The company has marketed over 1,000 major Hollywood studio films to U.S. Hispanics and promoted top Spanish-language music tours for the largest live entertainment companies. LatinWE's licensing division developed Sofia Vergara's clothing and accessory line with Li & Fung, as well as, home furnishing with Rooms To Go, a jewelry line with Kay Jewelers and Ninja Coffee Bar with the creators of Shark and Ninja. LWE licensing has also developed a bedding and jewelry line, Gi by Giselle Blondet at Wal-Mart. An early user of social media, Balaguer saw the potential to use digital platforms to reach fans directly, and created new revenue sources for his clients. His successfully launched several ventures reaching more than 300 million subscribers through CNET en Espaol, Social Media Influencers, and the Spanish-language channel NuevOn on YouTube. Balaguer has been recognized by NY Times and Forbes as an evangelist of Hispanic talent and was voted one of the 25 Most Powerful and Influential Hispanics by Hispanic Magazine.

Overview
Career Highlights

Latin World Entertainment

RelSci Relationships

12

Number of Boards

1

Relationships
RelSci Relationships are individuals Luis Balaguer likely has professional access to. A relationship does not necessarily indicate a personal connection.

Co-Founder at Latin World Entertainment

Relationship likelihood: Strong

Co-Founder at Encantos Media Studios Pbc

Relationship likelihood: Average

Advisor at Witlee

Relationship likelihood: Average

Chief Investment Officer at Connectivity Ventures LLC

Relationship likelihood: Average

Former Global Chief Marketing Officer at Facebook, Inc.

Relationship likelihood: Average

Co-Founder at Encantos Media Studios Pbc

Relationship likelihood: Average

Senior Client Advisor at Morgan Stanley

Relationship likelihood: Average

Co-Founder, Investing & Operating Committee at H Venture Management LLC

Relationship likelihood: Average

Investor at Incredible Health, Inc.

Relationship likelihood: Average

Founder at SMASH

Relationship likelihood: Average

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Luis Balaguer
Co-Founder at Latin World Entertainment
Career History
Co-Founder
Current

Latin World Entertainment (LWE) is the premier Hispanic talent management and entertainment marketing firm in the United States. Founded in 1994 by Luis Balaguer and Sofía Vergara. The multi-service company offers a 360 degree approach that includes publicity, licensing, endorsements, brand integration, production and content development. 100% Hispanic owned, LatinWE has the reputation of being the number one Hispanic talent agency in the country and the strongest multi-service and synergy provider in its kind in entertainment.

Other Affiliations

Luis Balaguer is affiliated with Latin World Entertainment

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