Rustic Crust, Inc.

Rustic Crust, Inc.

Rustic Crust, Inc.

Date Founded



5 Main Street,Pittsfield, NH 03263-0056

Type of Company


Employees (Worldwide)

11 - 50


Wholesale: Consumer Non-Durables/Sundries
Holding Companies

Company Description

Rustic Crust, Inc. provides natural and organic pizza crusts and sauces. It operates through two brands, Rustic Crust and American Flatbread. The firm’s products include natural gluten free pizza curst, natural old world pizza sauce, clabatta flatbread and ready made natural old world pizza crust. The company was founded by Bradford S. Sterl, Jr. and Crust Crusader in 1996 and is headquartered in Pittsfield, NH.

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Executives & Employees


Chief Operating Officer & Vice President

Head-Sales & Marketing

Safety Manager

Field Marketing Manager


Board of Directors

Co-Managing Director at Muir Detlefsen & Associates Ltd.


Founder at Rustic Crust, Inc.

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Rustic Crust, Inc.
Recent Transactions
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Rustic Crust, Inc. raised money in a private placement transaction

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Rustic Crust, Inc. raised money in a private placement transaction

Non-Profit Donations & Grants
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Advantage Capital is private equity firm/mid-market company located in US. They targets companies operating in the fields of manufacturing, technology, business services, Communication, Life Science and Energy. It provides financing for growth stage and mezzanine debt capital capital requirements with investment size $1 million to $10 million.

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Vested for Growth, Inc. provides risk-tolerant capital and business education. It services include design mentor, sterling linen services, single digits, and VXi. The company was founded in 2002 and is headquartered in Concord, NH.

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SJF Ventures focuses on investments in the clean technology/sustainability, web-enhanced services and business services sectors.Within the clean technology and sustainability sector, SJF focuses on the following areas: solar, recycling, energy efficiency and technology, remediation and health and wellness companies. They pursue companies with innovative strategies across all resource-intensive sectors of the economy including energy, water, materials, transportation, building, agriculture and consumer products. The firm looks for entrepreneurs who are leveraging new technologies, software and web platforms and unique business strategies to win market share from inefficient and carbon-intensive competitors. SJF does not invest in: (1) start-up or early stage companies without commercial revenues (2) capital intensive companies requiring more than $25 million in equity or (3) upstream technology companies without market validation.SJF's interests within the business services sector focuses on companies with experienced management teams and unique technology-enhanced strategies for preferred outsourcing services. The firm provides growth capital to companies with proven business models, multiple competitive advantages and large target markets. They look for companies with attractive value propositions to meet customers' non-core business needs. SJF considers investments in companies involved in waste management, call center services, insurance claims processing/fulfillment and distribution services. The firm prefers to invest in companies in which technology systems are a key component of their offerings. Companies should offer capital efficient solutions that are both scalable for rapid growth and are creating profitable businesses on relatively modest amounts of growth capital.The firm focuses on investments in Internet, software and communications companies that offer web-enhanced services that are differentiated through compelling, market-focused services. SJF focuses on companies that can demonstrate enthusiastic demand for their products or services by businesses or consumers. Indications of market validation may include rapid market adoption, high levels of user engagement, repeat sales from blue chip customers and a growing base of interested users. SJF is particularly interested in the following areas: (1) digital media and marketing services (2) online education (3) healthcare information technology and media (4) collaborative problem solving and collective intelligence (5) enterprise Software-as-a-Service (SaaS) (6) online job recruiting (7) GPS applications (8) health and environmental data applications and (9) digital marketplaces.

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