Moat, Inc.

Moat, Inc.

Moat, Inc.

Overview
Date Founded

2010

Headquarters

228 Park Avenue South,Suite 17953,New York, NY 10003

Type of Company

Private

Industries

IT Consulting & Services
Other Business & Consulting Services
Advertising & Marketing

Company Description

Moat, Inc. develops technologies and products for brand advertisers and premium publishers. It operates software as a service which focuses on building products for advertisers and publishers. The firm’s offerings include Moat Analytics, an attention measurement platform that provides analytics and insights on ad campaigns for publishers, and Moat Pro, an ad intelligence platform that allows markets to research trends in the online advertising industry. The company was founded by Noah Goodhart, Jaonah Goodhart and Michael Walrath in 2010 and is headquartered in New York, NY.

Website
Executives & Employees

Founder

Co-Founder

Chairman

President

Director of Client Education

Director of Sales

Director of Engineering

Director of Sales

Account Coordinator

Account Manager

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Moat, Inc.
Recent Transactions
Details Hidden

Oracle Corp. purchases Moat, Inc. from SoftBank Capital Partners LLC, Insight Venture Partners, Mayfield Fund LLC, First Round Capital, The Founders Fund Management LLC, WGI Group LLC, MHS Capital Management LLC, Vast Ventures Management LLC, Founder Collective Management Co. LLC, SV Angel LLC, Lerer Hippeau Ventures, Advancit Capital LLC

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Moat, Inc. raised money in a private placement transaction

Transaction Advisors
Investment Advisor

Advised onOracle Corp. purchases Moat, Inc. from SoftBank Capital Partners LLC, Insight Venture Partners, Mayfield Fund LLC, First Round Capital, The Founders Fund Management LLC, WGI Group LLC, MHS Capital Management LLC, Vast Ventures Management LLC, Founder Collective Management Co. LLC, SV Angel LLC, Lerer Hippeau Ventures, Advancit Capital LLC

Legal Advisor

Advised onOracle Corp. purchases Moat, Inc. from SoftBank Capital Partners LLC, Insight Venture Partners, Mayfield Fund LLC, First Round Capital, The Founders Fund Management LLC, WGI Group LLC, MHS Capital Management LLC, Vast Ventures Management LLC, Founder Collective Management Co. LLC, SV Angel LLC, Lerer Hippeau Ventures, Advancit Capital LLC

Investment Advisor

Advised onOracle Corp. purchases Moat, Inc. from SoftBank Capital Partners LLC, Insight Venture Partners, Mayfield Fund LLC, First Round Capital, The Founders Fund Management LLC, WGI Group LLC, MHS Capital Management LLC, Vast Ventures Management LLC, Founder Collective Management Co. LLC, SV Angel LLC, Lerer Hippeau Ventures, Advancit Capital LLC

Clients

blinkx is the Internet Media platform powered by CORE, the world’s most advanced video engine. We link viewers with content publishers and distributors, and monetize those interactions through advertising. Founded in 2004, blinkx floated on the London Stock Exchange (AIM) in May, 2007 and has a compound annual growth rate of over 100% since IPO. Through its flagship site, blinkx.com, blinkx pioneered video search on the Internet, developing an engine based on technology that was conceived at Cambridge University, enhanced by $150M in R&D over 15 years, and is now protected by 111 patents. Today, blinkx has an index of over 35 million hours of searchable video and more than 800 media partnerships, including national broadcasters, commercial media giants, and private video libraries. In addition, blinkx powers video search for many of the world's most frequented sites, including Ask.com and AOL. blinkx continues to pioneer innovative approaches to digital video distribution, expanding into mobile video and Connected TV through partnerships with Samsung, Sony, Roku and other industry leaders. In 2011, blinkx acquired Burst Media and PVMG, well-established online media companies that represent top independent Web publishers, and began providing video solutions to their partners. Today, blinkx has a combined reach of 67% of the online audience in the United States, and measures 148 million unique users in the U.S. every month. blinkx is headquartered in San Francisco, CA and London, England.

Mail.ru Group Ltd. develops Internet communications and entertainment services. The company operates e-mail services such as Mail@Mail.Ru and instant messaging services Mail.Ru Agent and ICQ, and online social networking sites My World@Mail.Ru and Odnoklassniki.ru. It also engages in the development of e-commerce projects as well as offers online games that include MMO games and social networking sites. The company operates through following business segments: Email, Portal and IM; Vkontakte; Social Networks; Online Games; and Search, E-commerce and Other Services. The Email, Portal and IM segment includes email, instant messaging and portal. The Vkontakte segment includes its social network Vkontakte (VK.com). The Social Networks segment includes the its two other social networks. The Online Games segment includes online gaming services, including MMO, social and mobile games. The Search, E-commerce and Other Services segment primarily consists of search engine services earning substantially all revenues from context advertising and food delivery product earns substantially from restaurant's commission. The company was founded by Yuri Milner and Dmitry Grishin on May 4, 2005 and is headquartered in Limassol, Cyprus.

Investors
Details Hidden

Lead Edge Capital seeks to invest in expansion-stage technology companies that are interested in leveraging the company's vast network of corporate executives, successful entrepreneurs and investment professionals to drive sales and facilitate partnerships with the larger business community. Lead Edge Capital targets rapidly growing companies worldwide within a variety of sectors, including, but not limited to, software, internet services, e-commerce and digital media.

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Advancit Capital focuses on early-stage investments in media, entertainment and technology companies.

Details Hidden

Insight Venture Partners focuses on investments in the software and Internet verticals. The firm is a growth-oriented, financially flexible and entrepreneur-focused investor in expansion and late-stage software, Internet and data-enabled businesses. Insight Venture Partners maintains a long-term investment perspective. They participate in growth equity investments, carve-outs, buyouts, recapitalizations, M&A strategies, take privates and pre-IPO rounds.