Media Planning Group (extinct)

Media Planning Group (extinct)

Media Planning Group (extinct)

Overview
Date Founded

1978

Headquarters

Avenida del General Perón, 38,Madrid 28020

Type of Company

Private

Industries

Advertising & Marketing

Company Description

Media Planning Group (MPG) provides advertising and marketing services, including media planning & buying, market research, efficiency measurement and strategic communications development. The firm was founded in 1978, and is based in Madrid.

Executives & Employees

Chief Executive Officer

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Recent Transactions
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Havas SA, Media Planning Group purchase Media Bridge Group

Investments
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Fresh Interactive Technologies SA (Fresh Interactive) specializes in solutions and services for interactive digital television. Its serves includes communication services, CRM system, single and multiplayer games for interactive digital television. Fresh Interactive offers program guides, communication applications (SMS, instant messaging, chats), games or Pay Per View (PPV), along with audience statistics and on demand developments or the creation of new advertising formats. The company is a technology focused company on different industries (telecommunications, digital TV, advertising, internet, interactive TV) and different areas (Technical, Marketing, Commercial, Financial and Consultancy). The company was founded in 2000 and is located in Madrid, Spain.

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