HookLogic, Inc.

HookLogic, Inc.

HookLogic, Inc.

Overview
Date Founded

2004

Headquarters

99 Hudson Street,9th floor,New York, NY 10013

Type of Company

Private

Employees (Worldwide)

101 - 250

Industries

Computer Software
Retail: Other
Other Business & Consulting Services
Consumer Services
Internet Software & Services
Advertising & Marketing

Company Description

HookLogic, Inc. provides digital advertising solutions. It offers software tools and platforms for campaign management, billing and reporting, display ad program scaling, and search engine relevance prioritization. The company was founded by Hermida Kevin, Jonathan Opdyke and Vardaan Vasisht in 2004 and is headquartered in New York, NY.

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Executives & Employees

Co-Founder

Co-Founder

Chief Technology Officer

Chief Product Officer

Chief Revenue Officer

Vice President, Client & Partner Integration

Managing Director-Europe

Senior Vice President-Client Services & Strategy

Vice President, Retail Strategy

Vice President, Travel

Board of Directors

Partner, SaaS/Data Services, Consumer at Bain Capital Ventures LP

Chief Executive Officer at The Rubicon Project, Inc.

Co-Founder at HookLogic, Inc.

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HookLogic, Inc.
Recent Transactions
Details Hidden

Criteo SA, Criteo Corp. purchase HookLogic, Inc. from Bain Capital Ventures LP, Intel Capital Corp., Fung Capital USA, LUMA Capital Partners

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Urban Science Applications, Inc. purchases AutoHook LLC from HookLogic, Inc., Bain Capital Ventures LP, Intel Capital Corp., Fung Capital USA

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HookLogic, Inc. raised money in a private placement transaction

Transaction Advisors
Escrow Agent

Advised onCriteo SA, Criteo Corp. purchase HookLogic, Inc. from Bain Capital Ventures LP, Intel Capital Corp., Fung Capital USA, LUMA Capital Partners

Legal Advisor

Advised onCriteo SA, Criteo Corp. purchase HookLogic, Inc. from Bain Capital Ventures LP, Intel Capital Corp., Fung Capital USA, LUMA Capital Partners

Investment Advisor

Advised onCriteo SA, Criteo Corp. purchase HookLogic, Inc. from Bain Capital Ventures LP, Intel Capital Corp., Fung Capital USA, LUMA Capital Partners

Legal Advisor

Advised onCriteo SA, Criteo Corp. purchase HookLogic, Inc. from Bain Capital Ventures LP, Intel Capital Corp., Fung Capital USA, LUMA Capital Partners

Legal Advisor

Advised onCriteo SA, Criteo Corp. purchase HookLogic, Inc. from Bain Capital Ventures LP, Intel Capital Corp., Fung Capital USA, LUMA Capital Partners

Investors
Details Hidden

Bain Capital Ventures focuses on seed through late stage growth equity investing in software, hardware, information, digital media, internet, healthcare, and technology-driven business services companies. The firm provides financing for seed to growth stage transaction. The firm Investment size ranges from $1 million of seed capital through $100 million of growth equity. They also take majority position in the portfolio company.

Details Hidden
Details Hidden

Mousse Partners's clients include certain individuals and entities associated with the Chanel fashion house's business interests. Their strategy emphasizes alternative assets, especially private equity and hedge funds.

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