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Writing the Next Chapter in Real Time

May 31, 2020 - The New York Times

Powell's Books was selling books online before Amazon.com existed. Over the years, its flagship store grew to occupy a full city block in Portland, Ore. And the company, which until recently employed some 500 people, is still family owned.

But when the coronavirus hit, Powell's -- like many businesses around the world -- suddenly faced an existential crisis. Its chief executive, Emily Powell, closed the company's stores in mid March. Without customers browsing the aisles, revenues dried up...