Salsify Social Commerce Capability Enables Brands to Sell on Facebook, Instagram, and Google Shopping; As social buying evolves, new functionality enables brands to sell directly on social channels without sacrificing other channel investments

Salsify , a product experience management (PXM) platform that helps brands win on the digital shelf, announced the availability of Salsify for Social Commerce today. Salsify for Social Commerce enables brands to use Salsify to manage the entire social selling journey for consumers, from product discovery to research to buy across multiple channels. This full range of capabilities, which launched with support for Instagram in October, is now available for Facebook and Google Shopping Actions. Sal...