MTV's Ratings Growth Continues With "Lindsay Lohan's Beach Club"
On the heels of MTV's sixth consecutive quarter of prime growth - its best streak in 19 years - last night's premiere of "Lindsay Lohan's Beach Club" debuted as a top five new cable series in bcast '19 to-date (P18-34). The launch delivered triple digit growth across MTV's key demos.
Key demo stats
W35-49 (0.59 +269%) W18-24 (0.52 +148%) W25-34 (0.61 +49%)
In "Lindsay Lohan's Beach Club," Lohan returns to the spotlight as a powerhouse entrepreneur with the...