Call of Duty maker Activision Blizzard finds new CMO

Aug 16, 2019 - The Drum

Activision Blizzard, the parent company behind Overwatch and the Call of Duty series, has found a new chief marketing officer in the form of David Messinger, latterly co-head of marketing at the Creative Artists Agency (CAA).

The role will see Messinger handed responsibility for overseeing all aspects of global marketing together with devising a new strategy for future promotion, a challenge he will be well placed to surmount with 15 years at the CAA under his belt.

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