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Big brands flee unsafe YouTube

Feb 25, 2019 - Australian Financial Review

Commonwealth Bank of Australia, Coca-Cola, Optus, Woolworths and the Australian government have joined a global line-up of high-profile brands to freeze their advertising deals with YouTube after the Google-owned video site was found to be facilitating soft-core paedophilia rings in comment threads.

The Australian Financial Review can reveal at least two of the largest media buying groups here, IPG Mediabrands and Dentsu Aegis Network, have placed a blanket trading halt on YouTube until mo...