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Apple plans to cut some prices abroad, but it charges too much everywhere

Jan 30, 2019 - VentureBeat
Financial Results

Jan 30, 2019( VentureBeat: http://venturebeat.com/ Delivered by Newstex) During a quarterly earnings conference call with analysts yesterday, Apple CEO Tim Cook finally admitted[1] that the company's high prices have been impeding its sales — a problem previously acknowledged by virtually everyone but Apple. As just one of many examples, last year'siPhone XS Max was launched at $1,099[2]in the United States, while its predecessoriPhone 7 Plus debuted at $769.[3] Unfortunately, Cook's admissio...