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Amazon Prime Is Muscling Its Way Into Live Sports Coverage

Nov 20, 2018 - New York Observer

The last vestige of hope that linear television can cling in the age of streaming is live programming-big in-the-moment events like the Super Bowl that attract huge audiences. But even those types of offerings are losing viewership as streaming services continue to eye live events.

Take Amazon for example: Prime Video already streams the NFL's Thursday Night Football, which Fox airs on linear television for a whopping fee. Now, the streaming service has made a bid on the 22 regional Fox sp...