Amazon Prime Has More Than 100 Million U.S. Subscribers

Jan 17, 2019 - Fortune

Amazon Prime has reached an important milestone in the United States, according to a new study.

The subscription service has surpassed the 100-million-subscriber mark and now has 101 million subscribers in the U.S., researcher Consumer Intelligence Research Partners (CIRP) said in a study. Amazon reached the milestone at the end of 2018. The company had a little more than 90 million U.S. subscribers at the end of 2017.

Amazon has been extremely secretive about its Prime figures, but ...