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Activision releases 'Diablo Immortal' to gamers' disgust; shares plummet

Nov 06, 2018 - L.A. Biz

Shares in Activision Blizzard Inc. plunged in Monday trading after the Santa Monica, California-based company released a new mobile game that gamers apparently despise.

Over the weekend, Activision unveiled a mobile game called "Diablo Immortal," which was developed by Blizzard Entertainment in partnership with NetEase, to be played on Android, iPhone and iPad devices.

Gamers were not happy.

They took to Twitter to attack Activision at #NotMyDiablo with comments such as "Won't ...