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10 key insights in Snap's IPO filing

Feb 03, 2017 - L.A. Biz

Yesterday afternoon, Snap Inc. publicly filed for its initial public offering, granting investors, journalists and fans the first peek under the hood of the notoriously secretive company.

The Snapchat parent aims to raise $3 billion trading on the New York Stock Exchange under the proposed ticker symbol "SNAP." And indeed, combing through the 232-page S-1 form does offer a "snap" (ahem) of the Venice, California-based company's operations.

For the first time, Snap's revenues and net ...