As communication technology improves, a greater number of professionals are untethering themselves from the office. But does a world of digital nomads mean the breakdown of relationships between employers and employees? Yes and… no.
“Historically, the relationship with the organization was considered to be a privilege: ‘You get to work for us, the organization, and for that you should feel grateful; you get to contribute to our brand and make it stronger.'”
Of course, the unprecedented levels of communication and access to information provided by the Internet mean that professionals are exhibiting less and less patience with companies that don’t catch on:
“The Internet and social media have made information widely available, a powerful equalizer. Employees can choose for themselves whether or not an organization will help them achieve their personal goals.”
Networking experts have stressed that giving, rather than taking, forms the basis of strong relationships, and that goes whether those relationships are internal or external to a business. Today’s workers are simply expecting reciprocity from their employers in terms of professional development, and they’ll go wherever such relationship capital is most highly valued.
“Today’s workers expect reciprocity from their employers, and they’ll go wherever such relationship capital is most highly valued.”
“What is needed,” Murphy writes, “is a viewpoint that is something like this: We, the business and the employees, need to both thrive in order to generate the value we both seek.” No bosses, no office drones—just a network of strong relationships among people working to achieve their goals together.
RelSci is a technology solutions company that helps create competitive advantage for organizations through a crucial yet vastly underutilized asset: relationship capital with influential decision makers.
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