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TD Ameritrade Reduces Client Pricing to $6.95 for Online Equity Trades

TD Ameritrade Holding Corporation (NASDAQ:AMTD) announced today that it will reduce its online equity and ETF trade commissions from $9.99 to $6.95, and lower options pricing to $6.95 plus $0.75 per contract effective March 6, 2017.

"There is an effort underway in our industry to redefine value. While some are leading with price, our clients tell us it's much more than that," said Tim Hockey, president and chief executive officer of TD Ameritrade. "They have told us time and again that val

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