Powered by
Millennials, Gen Z eagerly gobble up Snap Inc. stock

Snap Inc., the parent company of the Snapchat app, has a loyal base of nearly 160 million daily active users, mostly teens and young adults.

So when it went public, who snapped up Snap stock?

Young investors.

Ryan Eshaghi, 18, a freshman at the University of California-Irvine, said he became "addicted" to the app when he was in eighth grade. "It defined the way teens and young adults communicate with one another," he says.

Eshaghi says he bought his 20 shares for the long

Sign up for unrestricted access to 200+ subscription services.
Already have an account? Click here to login.

RelSci News & Alerts gets you:

  • 5 free articles a month from top subscription outlets like the Financial Times, New York Times, and Washington Post
  • Competitive business intelligence through daily data updates
  • Custom feeds on target high-value individuals, companies, industries, and topics delivered straight to your inbox