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First-ever electric Bentley has quiet style

NEW YORK (CNNMoney) -- The British ultra-luxury automaker Bentley unveiled an electric concept car. But will anyone want it?

Tesla has proven that people will pay over $100,000 for an electric car. But what about $300,000? Or $400,000?

That's what Bentley aims to find out with a new concept unveiled this week at the Geneva Motor Show. The Bentley EXP 12 Speed 6e is Bentley's first take on an electric car.

The car's whole purpose is to start discussions with Bentley customers a

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